# Location Intelligence Solutions and Use Cases *Source: https://nextgeography.com/en/solutions/ · Language: en · Updated: 2026-08-13T10:21:04+00:00* *Site index for agents: https://nextgeography.com/llms.txt* A pale grey map of Istanbul province; over a soft blue population field, transit, retail and finance layers laid over it in three colours. SOLUTIONS ## From data to decision, six solutions. Next Geo’s six solutions are not six separate services. They prepare your data for analysis, make the investment decision, and follow the result of that decision in the field and on digital maps. Each card carries the delivery list published on that solution’s own page. 6SOLUTIONS 25DELIVERY TITLES 3STAGES All three numbers can be counted from this page: the seven cards below, the thirty-two delivery titles on them, and the three stages those titles fall into. WHICH QUESTION ARE YOU ASKING? Where should the next site open? Location and Area Selection→ How much will it sell, how many visits? Forecasting→ Is my existing network set up correctly? Optimization→ Who is where, and what do they want? Segmentation→ How do I present the decision? Reporting→ Is my address data ready for analysis? Data Services→ The questions are drawn from the seven solution pages themselves; the order is Next Geo’s own published solution order. SIX SOLUTIONS ### Choose a solution by what it delivers. Every card shows what that solution produces and the full list of delivery titles from its own page. The titles are Next Geo’s own — thirty-two of them in total. Dark plate with three columns: Location and Area Selection 6 headings, three solutions 12, two more solutions 7. The delivery headings of six solutions, taken from each solution's own page. #### Location and Area Selection Starts with a regional scan across provinces, districts and neighbourhoods, and ends at a micro location — a street, an avenue or a unit inside a shopping mall. AI-powered models then score every candidate point. OUTPUTA potential score for each candidate site, and one report consolidating every analysis 6 ANALYSIS ELEMENTS Demographic Compatibility Competitive Landscape Analysis Mobile Mobility Influence of Key Attraction Points Retail Ecosystem and Brand Synergy Rental Cost & Commercial Sustainability 4 STEPS Regional scanning: where should we be? Competition and environment: next to whom? Micro location: which exact point? Potential scoring and reporting Location and Area Selection→ #### Forecasting Machine learning and statistical analysis build prediction models by location, product or store, then run scenarios — what happens if competition increases, or if income levels fall. OUTPUTSales, visit, conversion and revenue forecasts for each scenario 4 FORECASTING TITLES Sales Forecasting Models Branch Performance Simulation Regional Expansion Planning Forecasts for Operational Planning Forecasting→ #### Optimization Every store, branch and service point is evaluated on sales performance, customer density, competitive impact and environmental potential, identifying the ones that cannibalise or cost too much to run. OUTPUTClosure, relocation or repositioning recommendations, point by point 4 OPTIMIZATION TITLES Existing Location Performance Analysis Determination of Points Requiring Closure / Relocation Repositioning and Coverage Area Optimization Operational Cost Optimization Optimization→ #### Segmentation The market is divided by income level, age group, lifestyle and consumption habits, making it clear which product, service or store type performs best in which segment. OUTPUTA segment map by region and an investment priority order 4 SEGMENTATION TITLES Customer Segmentation Classification by Geographic Regions Product and Service Segmentation Target Groups for Marketing Strategy Segmentation→ #### Reporting Reports enriched with maps, tables and graphs, in a format suited to corporate needs and updated periodically on request. The content is designed around the decision it supports. OUTPUTThree report types: macro strategy, micro location and competition 3 REPORT TYPES Macro Strategy Report Micro Location Report Competition Report Reporting→ #### Data Services Customer lists, branch addresses or field records — before any analysis begins, this makes your location-based data more accurate, meaningful and usable. OUTPUTDeduplicated, verified address data that can be put on a map 4 DATA OPERATIONS Matching Enrichment Deduplication Verification Data Services→ THREE STAGES ### Six solutions, one chain. Each solution can be bought on its own — but when they run together their order is fixed. Every stage takes the previous stage’s output as its input. Dark plate with three columns: 1 solution in preparation, 3 in decision, 2 in execution, each with its output. Six solutions across three stages: one in preparation, three in the decision, two in execution. STAGE 01 #### Preparation Analysis begins where the data can be put on a map. Existing records are matched, duplicates are cleared, gaps are filled and addresses are verified. INPUTCustomer lists, branch addresses, field records OUTPUTMatched, enriched, deduplicated and verified address data SOLUTION IN THIS STAGE Data Services STAGE 02 #### Decision Where should we be, how much will it sell, and who are we selling to? Three solutions answer those three questions on the same data layers, and the investment decision is made here. INPUTInvestment goals, target audience, competitive conditions OUTPUTA potential score, scenario forecasts and a segment map SOLUTIONS IN THIS STAGE Location and Area Selection Forecasting Segmentation STAGE 03 #### Execution What follows the decision is still location work: the efficiency of the existing network and the reporting of the decision. INPUTYour existing store, branch and service point network OUTPUTClosure and relocation recommendations and three report types SOLUTIONS IN THIS STAGE Optimization Reporting The stages were ordered by reading the input and output each of the seven solution pages describes; this is a reading order, not a required sequence and not a package. Every solution can also be taken on its own. NEXT STEP ### Not sure which solution fits you? Our team helps you identify the right starting point based on your sector and your goals. Next Geo · Maslak, İstanbul · +90 (212) 276 22 33