SOLUTIONS
From data to decision, seven solutions.
Next Geo’s seven solutions are not seven separate services. They prepare your data for analysis, make the investment decision, and follow the result of that decision in the field and on digital maps. Each card carries the delivery list published on that solution’s own page.
- 7SOLUTIONS
- 32DELIVERY TITLES
- 3STAGES
All three numbers can be counted from this page: the seven cards below, the thirty-two delivery titles on them, and the three stages those titles fall into.
SEVEN SOLUTIONS
Choose a solution by what it delivers.
Every card shows what that solution produces and the full list of delivery titles from its own page. The titles are Next Geo’s own — thirty-two of them in total.
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Location and Area Selection
Starts with a regional scan across provinces, districts and neighbourhoods, and ends at a micro location — a street, an avenue or a unit inside a shopping mall. AI-powered models then score every candidate point.
OUTPUTA potential score for each candidate site, and one report consolidating every analysis
Location and Area Selection- Demographic Compatibility
- Competitive Landscape Analysis
- Mobile Mobility
- Influence of Key Attraction Points
- Retail Ecosystem and Brand Synergy
- Rental Cost & Commercial Sustainability
- Regional scanning: where should we be?
- Competition and environment: next to whom?
- Micro location: which exact point?
- Potential scoring and reporting
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Forecasting
Machine learning and statistical analysis build prediction models by location, product or store, then run scenarios — what happens if competition increases, or if income levels fall.
OUTPUTSales, visit, conversion and revenue forecasts for each scenario
- Sales Forecasting Models
- Branch Performance Simulation
- Regional Expansion Planning
- Forecasts for Operational Planning
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Optimization
Every store, branch and service point is evaluated on sales performance, customer density, competitive impact and environmental potential, identifying the ones that cannibalise or cost too much to run.
OUTPUTClosure, relocation or repositioning recommendations, point by point
- Existing Location Performance Analysis
- Determination of Points Requiring Closure / Relocation
- Repositioning and Coverage Area Optimization
- Operational Cost Optimization
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Segmentation
The market is divided by income level, age group, lifestyle and consumption habits, making it clear which product, service or store type performs best in which segment.
OUTPUTA segment map by region and an investment priority order
- Customer Segmentation
- Classification by Geographic Regions
- Product and Service Segmentation
- Target Groups for Marketing Strategy
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Reporting
Reports enriched with maps, tables and graphs, in a format suited to corporate needs and updated periodically on request. The content is designed around the decision it supports.
OUTPUTThree report types: macro strategy, micro location and competition
- Macro Strategy Report
- Micro Location Report
- Competition Report
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Data Services
Customer lists, branch addresses or field records — before any analysis begins, this makes your location-based data more accurate, meaningful and usable.
OUTPUTDeduplicated, verified address data that can be put on a map
- Matching
- Enrichment
- Deduplication
- Verification
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Digital Map Services
The first point of contact with a consumer is often a digital map. Store, branch and charging-station listings on Google Maps and Yandex Maps are managed centrally.
OUTPUTAccurate, current and verified listings across the map platforms
- Onboarding
- New Point Opening
- Information Update
- Verification Problems and Suspension
- Removal of Closed Points
- Negative Comment Management
- PlugShare for charging stations
THREE STAGES
Seven solutions, one chain.
Each solution can be bought on its own — but when they run together their order is fixed. Every stage takes the previous stage’s output as its input.
Preparation
Analysis begins where the data can be put on a map. Existing records are matched, duplicates are cleared, gaps are filled and addresses are verified.
INPUTCustomer lists, branch addresses, field records
OUTPUTMatched, enriched, deduplicated and verified address data
- Data Services
Decision
Where should we be, how much will it sell, and who are we selling to? Three solutions answer those three questions on the same data layers, and the investment decision is made here.
INPUTInvestment goals, target audience, competitive conditions
OUTPUTA potential score, scenario forecasts and a segment map
- Location and Area Selection
- Forecasting
- Segmentation
Execution
What follows the decision is still location work: the efficiency of the existing network, the reporting of the decision, and how those points appear on digital maps.
INPUTYour existing store, branch and service point network
OUTPUTClosure and relocation recommendations, three report types and current map listings
- Optimization
- Reporting
- Digital Map Services
The stages were ordered by reading the input and output each of the seven solution pages describes; this is a reading order, not a required sequence and not a package. Every solution can also be taken on its own.
NEXT STEP
Not sure which solution fits you?
Our team helps you identify the right starting point based on your sector and your goals.