| DECISION OWNER | LOCATION-LINKED DECISION | TODAY, BASED ON | IN TAILOR |
|---|---|---|---|
| INVESTMENT TEAM | Where should the next branch open? | Candidate addresses sit in a spreadsheet; the call is made on a site visit. | Candidates are ranked on one score; the screen shows the score and its reasons together. |
| SALES MANAGEMENT | How are regional targets distributed? | The target is split on past turnover. | Turnover is read together with the region’s population and competition layers. |
| REGIONAL MANAGER | Where does the field team go this week? | The visit order is prepared by hand. | The order is produced from performance and route data, and opens on mobile. |
| A Tailor project begins with this table. How many rows it has varies from one organisation to the next; what is fixed is that every row has an owner and an input that is already in use today. Function lists, screens and pricing are discussed after it. | |||
Sample output. Decision headings, roles and inputs are illustrative; the real requirement map is produced with your own processes in the first step.
PRODUCT · NEXT GEO TAILOR
Designed for you, powered by your data.
Next Geo Tailor offers location-based products and solutions developed according to your company’s specific business needs. Starting from the fact that one size does not fit all, it builds a digital solution tailored to your organisation’s operational processes, decision structure and data sources.
THE NEED ON THE PRODUCTS PAGE “Cover a requirement the standard products do not.” The need has two halves — process and data — and so does this page.
- 5FEATURE HEADINGS
- 4DELIVERY STEPS
- 4USER PROFILES
All three numbers can be counted from this page: the five feature headings below, the four delivery steps and the four user profiles.
KEY FEATURES
Not one product for everyone, but five headings shaped around you.
Three of them decide the shape of the product around your organisation’s process; two are about the data it stands on.
Process — what gives the product its shape?
Which location-linked decision is taken, by whom, at which step and on what — and where the product attaches to it.
- Completely institution-specific development
- Functions, user interfaces and visual analysis panels suitable for your needs are developed for you. Not the switchable options of a ready-made package, but a product written for your process.
- Interfaces and flows suitable for the sector and organisation
- Your organisational structure and business model are evaluated in the first step, and both the interface and the flows follow from that evaluation. You work with a simple, usable, industry-specific screen.
- Web and mobile compatible solutions
- It works on web or on mobile platforms. The analyst at a desk and the team in the field see the same record; the screen is designed separately for each of them.
Data — what does the product stand on?
Where your own records (turnover, orders, customers, operations) meet Next Geo’s data library.
- Combined analysis of the Next Geo data library and your internal data
- Your company’s internal data — turnover, orders, customers, operations — is combined with Next Geo’s data library. The product then works not only on the map but at the centre of your decision processes.
- Fully integrated architecture with API and data services
- The product does not stand alone inside your organisation: a ready API infrastructure and data services connect it to your existing systems. All the infrastructure needed is provided, whether for a single department or a nationwide rollout.
The process / data split is a reading order, not a separate product bundle. Three of the five headings have a named Next Geo product behind them: Tailor does not start from zero, it is built on those products.
HOW IT WORKS
From needs analysis to deployment, in four steps.
The four steps run in order. You bring your decisions and your data; everything else sits inside them.
-
01
Needs Analysis and Business Process Mapping
Your company’s location-related decision-making processes are analysed. Your existing data sources, organisational structure and business model are evaluated in detail. The output of this step is the requirement map at the top of this page.
- Decision points
- Data sources
- Organisational structure
-
02
Product Design and Development
Functions, user interfaces and visual analysis panels suitable for your needs are developed. It works with a simple, usable and industry-specific interface, whether on web or mobile platforms.
- Functions
- Interface
- Analysis panels
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03
Data Integration
Your company’s internal data (turnover, orders, customers, operations and so on) is combined with Next Geo’s powerful data library. The product then works not only on the map but at the centre of your decision processes.
- Internal data
- Data library
- API
-
04
Deployment and Support
The product is tested within the organisation, and training and post-installation support processes begin. All the infrastructure needed is provided, whether for a single department or a system rolled out nationwide.
- Testing
- Training
- Post-installation support
The two ends of the ladder are below: how the need is drawn out at the very start, and what keeps running after go-live. The product design and data integration steps in between are named on the ladder above.
THE OUTPUT OF THE THIRD STEP
Which record meets which layer?
Data integration ends in a table: the families of records inside the organisation — turnover, orders, customers, operations — and the layer each one meets.
The layers are produced from Next Geo’s data library; the sources behind them are the six listed at the top of this page.
| INTERNAL RECORD | THE LAYER IT MEETS |
|---|---|
| Turnover records | Population and household structure |
| Customer addresses | Address matching and verification |
| Orders and deliveries | Drive time and catchment area |
| Operations records | Competitor and surrounding points |
CONNECTION Ready API infrastructure and data services — file transfer and a live connection are both defined at this step.
Sample data schema. The fields and layers are illustrative; the real schema is produced with your own records in the third step.
If a standard product already covers your requirement you do not need Tailor, and we will say so. If what you want is to show your branch, store or dealer network to visitors on your own website, that is GeoView; turning addresses into points, matching them and analysing coverage is what Address Solutions does. Tailor exists for the requirement that falls outside the shape of those and of the other standard products.
WHO IS IT FOR
Work with many decisions and few ready-made products.
What the four profiles have in common: the location decision is taken in the organisation regularly, but the person taking it has no screen built around it.
- Large-scale institutions with centralised decision-making processes The decision is taken at the centre while the data is produced in the field. What closes that distance is a regular report in one comparable format. Reporting
- Companies managing branches, field teams or distribution networks As the number of points grows, the question stops being “should we open here” and becomes “is this network as a whole standing in the right place”. Optimization
- Teams that want to combine their own data infrastructure with location intelligence The data is already in the organisation: turnover, orders, customers, operations. What is missing is those records landing on the right point and meeting the layers around it. Data Services
- Those looking for corporate dashboards, performance monitoring or special decision support systems This fourth row has no standard product behind it; the screen itself has to be built around the organisation’s decision structure. That is exactly what Tailor is for. No standard product covers this
The solution page beside each one shows the part of that profile’s work which already has a name in the Next Geo catalogue: that is where to look before Tailor is needed.
NEXT STEP
Let’s map your decisions together.
Not a one-size-fits-all product, but location technology developed specifically for you. Meet a solution tailored to your business, your data and your decisions with Next Geo Tailor.