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HEALTH

3

SCALES, ONE QUESTION

The same question is asked three times: of a district, of one candidate address, and of an entire pharmacy portfolio you already own. Each scale has one analysis title and one sample output, and all three can be counted below.

A dark Kadıköy map where a white ring encircles the investment point over magenta heat blooms, beside three rows numbered 01 to 03 and a large pink environment score of 84.
Investment Environment Report · report cover: access area, population and environment score

What can the investment area support, and what surrounds it?

The effectiveness of investments in the healthcare sector depends on choosing the right location and conducting a comprehensive analysis of the region. Next Geo helps you plan your healthcare investments most efficiently with its robust data infrastructure and AI-powered technologies.

  • 3ANALYSIS TITLES
  • 2SOLUTION PAGES
  • 1PRODUCT PAGE

All three numbers can be counted from this page: the three analysis titles below, and the two solution pages and one product page they resolve into. Scales and titles match one to one — one title at each scale.

THREE SCALES, THREE OUTPUTS

One question, asked of a district, an address, a portfolio.

The order is the order the work is done in: the district shortlist first, then the candidate address in the shortlist’s top row, then the pharmacy portfolio you already own. Each scale has one analysis title and one sample output that title returns.

01 · DISTRICT
Which one supports it?
02 · CANDIDATE ADDRESS
What surrounds it?
03 · PHARMACY PORTFOLIO
Which group is each in?
  1. 01 · DISTRICT SCALE

    Which district can support the investment?

    SOLUTION · REPORTING

    Macro Strategy Report

    Create your district-based investment strategies by analyzing age, income level, socio-economic status, and lifestyle statistics of districts across Turkey, along with existing healthcare investments.

    Reporting solution
    DISTRICT SHORTLIST Sample shortlist · 4 districts SAMPLE
    RANKED BY MACRO STRATEGY SCORE
    RANKDISTRICTSCORE65+ SHARE
    01Kadıköy8714.2%
    02Ataşehir829.8%
    03Ümraniye748.4%
    04Maltepe6811.6%

    The score comes from reading a district’s age, income level, socio-economic status and lifestyle layers next to the healthcare investments already standing there. The last column is the share of the population aged 65 and over: a high score means something different depending on which age group it carries.

  2. 02 · ADDRESS SCALE

    What is around the candidate address?

    PRODUCT · POINT REPORT

    Investment Environment Report

    Make informed investment decisions by evaluating the demographic structure, existing healthcare institutions, and competitive landscape around your planned healthcare investments.

    Point Report
    INVESTMENT ENVIRONMENT REPORT Sample candidate address · Kadıköy, İstanbul SAMPLE

    AROUND THE CANDIDATE ADDRESS

    Population, 10-minute drive
    84,300
    Population aged 65 and over
    11,970
    Hospitals and clinics in the band
    6
    Family health centres in the band
    4
    Pharmacies in the band
    23
    Public transport access
    High

    The same rows are recalculated for every candidate address. The decision does not come from one address looking good; it comes from reading the shortlisted addresses against each other on identical rows.

  3. 03 · PORTFOLIO SCALE

    Which group does each of my pharmacies sit in?

    SOLUTION · SEGMENTATION

    Pharmacy Segmentation

    Determine the most suitable pharmacy groups by segmenting existing pharmacies based on their proximity to public/private hospitals, family health centers, public institutions, and the surrounding demographic structure.

    Segmentation solution
    PHARMACY SEGMENTATION Sample pharmacy portfolio · 120 points SAMPLE

    SEGMENTS BY SURROUNDINGS

    • 38 Neighbourhood pharmacy Residential surroundings; a high share of residents aged 65 and over.
    • 34 Near a family health centre Within walking distance of one or more family health centres.
    • 29 Near a hospital Within walking distance of a public or private hospital.
    • 19 Near public institutions Surroundings driven by public institutions and daytime working population.

    The segments do not come from a ready-made list; they are derived from the institutions and the demographic structure around each pharmacy. The split itself is part of the output: which group is visited how often is read from the same table.

The three titles are not a separate product family; all three run on the same data infrastructure. Pharmacy Segmentation is a surroundings question too — it simply asks it of an entire portfolio rather than of one candidate address.

Sample output. The figures are illustrative. Real reports are produced from your own candidate or pharmacy list.

HOW WE START

From your candidate list to a district shortlist.

Three steps. Behind each one is a named Next Geo solution or product; there is no surprise layer in between.

  1. 01

    Addresses become points

    Your candidate addresses or your pharmacy portfolio arrive as addresses; they are matched, enriched, de-duplicated and verified. As long as a point sits on the wrong coordinate, everything said about its surroundings is wrong.

    • Matching
    • Enrichment
    • De-duplication
    • Verification
  2. 02

    District and surroundings layers are attached

    At district scale: age, income level, socio-economic status and lifestyle statistics. At point scale: the surrounding population, the existing healthcare institutions and the competition.

    • Age profile
    • Income level
    • Socio-economic status
    • Existing institutions
  3. 03

    The shortlist and the reports come out

    Districts are ranked on a single score, shortlisted addresses are compared on identical rows, and an existing pharmacy portfolio is split into segments by its surroundings.

    • Macro Strategy Report
    • Investment Environment Report
    • Pharmacy Segmentation

If the investment sits on the public side, the same infrastructure runs there too: Next Geo has a separate Public sector page, and its Investment Feasibility Report reads the existing amenities and the population profiles of a region together.

NEXT STEP

Let’s map your healthcare investment together.

Let’s decide together which dataset and which analysis title your investment actually needs.

Next Geo · Maslak, Istanbul · +90 (212) 276 22 33